apple’s private browing

Paul Boutin points out perhaps the most amusing technological euphemism of recent geek history.
You may have heard that Apple, in its upcoming version of the web browser Safari, is promoting a feature called Private Browsing. It allows you to go to web sites without leaving any evidence on your computer that you’ve been there — the sites don’t show up in the browser history, the pages aren’t cached, etc. Here’s how Apple promotes it:
Go ahead and…shop for birthday presents on the family Mac…no information about where you visit on the Web, personal information you enter or pages you visit are saved or cached.
Oh, yeah — that’s what people are going to use Private Browsing for. Birthday presents. Sure.
Then again, I guess Apple can’t come out and say: “Go ahead and download all the raw Czech monkey porn your credit card can handle — the wife’ll never find out!”